In this section, you will find the release highlights for all releases of Broadsign Reach.
While the need for Private Marketplace deals will never disappear, we're happy to announce that Open Exchange is now available on Broadsign Reach!
Enabling Open Exchange on your network not only means offering a more flexible trading option but it can also:
- Reduce friction with campaign activations.
- Increase transparency across all demand-side partners.
- Remove the need to set up a custom programmatic Deal ID.
- Allow buyers to access new audiences at scale.
- Enable faster DOOH campaign activation and easier workflows.
Related Link: Open Exchange Feature
Saved & Scheduled Reports
Do you find yourself needing that same report over and over? Whether it's monthly billing details, weekly status check-ups, or day-to-day campaign tracking, we have you covered with Broadsign Reach’s new Saved & Scheduled Reports page!
Publishers can now create and edit a saved report – fully packed with the same dimensions, metrics and filters from the Broadsign Reach Reporting Platform. And if you're too busy to export a custom report manually, simply add your e-mail address and which days you want it sent to you. No matter the time zone, we guarantee that report will be sitting in your inbox.
Related Link: Saved Reports
What if we told you there was a smarter way to work with multiple programmatic partners?
As an out-of-home media owner, adding a programmatic channel to your business means more revenue. And for many media owners, this could mean working with multiple SSPs - but the reality is that these platforms don't always work well together.
Introducing: Broadsign Reach Header Bidder.
Broadsign Reach Header Bidder consolidates programmatic demand from multiple supply-side platforms and is now available to all customers using Broadsign Reach. Instead of a one-to-one reserved slot, our header bidder allows for a one-to-many programmatic solution powered by a fair play auction.
Related Link: Header Bidder Feature
New Broadsign Reach Reporting Platform
Broadsign Reach is bringing reporting to a whole new level with a new reporting platform. With its user-friendly features and aggregated data, it will act as the single point of truth when it comes to monitoring a DOOH network.
Related Link: Programmatic Reporting