BMS

BMS

Static Campaigns

BMS (Billboard Management System) is a powerful Windows program that consolidates the features and capabilities of both Operations and Campaigns, enabling it to handle tasks related to managing static out-of-home (OOH) advertising campaigns. This includes functionalities such as:

  • Site availability
  • Design uploads
  • Change requests
  • Work order preparation

Beyond these core functionalities, BMS offers specialized administrative tools designed for users who need to perform tasks related to system administration, configurations, and settings. These tools are not typically part of daily campaign management.

BMS is not intended for all users within an organization. Most users, such as chartists and sales team members, do not require access to its administrative tools. Therefore, user access should be restricted to individuals with specific administrative responsibilities.

While BMS is primarily a Windows program, Mac OS users can also access its full range of capabilities by running BMS within virtual machines running Windows on their Macintosh computers.