minute read
You can quickly update a limited number of information directly from the interface. This flow does not use an external .csv data file.
The system automatically propagates any screens that support programmatic transactions directly to our Programmatic Campaigns solution.
You must properly define specific parameters to make your screen programmatically transactable. See Screens Programmatic Transactability Status.
Tip: If you prefer updating your inventory using .csv data files, you can use the Bulk Screens Inventory Update flow.
Note: The Inventory page is available to users with the Admin, Direct Sales Admin, Programmatic Admin, and Static Admin roles.
To quickly update screens inventory:
Digital Inventory
- In the Inventory list, select the screens that you want to update.
- Click Update Inventory.
- In the window that is displayed, select Quick Update, then click Continue.
- The Review & Finalize screen is displayed with the current screen data.
Review and Edit Data
You can do the following in the Review & Finalize screen:
- Edit Screen Data – Make changes to the screen data in the table by double-clicking the cell to edit. For information on the values accepted for each cell, see Inventory Column Details.
- Display Issues – Show only the rows with issues by clicking Rows with issues.
- In the main part of the Review & Finalize screen, where problematic cells are highlighted.
- In the All issues pane after clicking the red circle icon, which lists all issues. Clicking an issue automatically takes you to the corresponding cell in the imported file to fix it.
- Correct Errors – Correct a problematic cell:
- Click a cell with an issue to get information on the problem and correct it.
- Double-click a problematic cell to edit it. The cell displays the possible values.
- Enter Missing Data – If information is missing, type the correct value in the corresponding cell. The cell is displayed in red if you enter an incorrect format. A pop up explaining the issue appears. Use the pop up to correct the error.
- Map Columns – If one or more columns are not properly mapped, see Map Columns.
Issues in your data are displayed in red in two locations:
You can hover over the problem to get a hint at what is wrong, and then correct it. For more information on the data that you must use for each column, see Inventory Column Details.
Map Columns
If columns are not mapped correctly, use the down arrow of the corresponding column to display a menu, and select Remap this column. The Map columns pane shows if your data columns match the required template columns.
- If all columns match, click the Next button at the bottom of the screen.
- If columns do not match, select the corresponding column from the Template Columns drop-down menu and click Next.
- To exclude a column from your file, click the Delete icon next to it and then click Next.
This is useful for templates with extra columns that are not provided by Broadsign.
Import Data
When finished, click the Import button.
If you still have issues in your data, the following window is displayed:
- Click Fix remaining errors to return to the Review & FInalize page and fix the issue.
- Click Import rows to go on with the import process. The row that contains the problematic data will be discarded and will not be imported. The valid rows will be imported.
The Broadsign Platform finishes the import process and displays your updated screen inventory.
The following columns contain information imported from our Content and Network Management solution:
- ID
- Display Unit ID
- Address
- Internal Screen Name
These columns help to identify the screen on your domain and its location in the field.
You cannot modify these columns. If you try to edit them, Broadsign will revert them to what was imported from our Content and Network Management solution.
| Column Name | Description |
|---|---|
| Address |
Address of the screen taken from the Display Unit. This parameter cannot be edited in the Broadsign Platform. Changes must be done in our Content and Network Management solution. Example: 21 Greens Road RD 2 Ruawai 0592 |
| Allowed Ad Types |
Ad types supported by the Broadsign Platform. If more than one type is supported, use a ";" to separate them.
Example: static;video;html |
| Audience Data Sources |
Name of the audience data source, separated by ";". See Audience Sources for supported sources. Example: ACI;Blimp |
| Audience Type |
General descriptor for the type of audience being used:
|
| Average Impression Multiplier |
Average impression multiplier for the screen, as in the average amount of viewable impressions per ad slot. |
| Average Weekly Impressions |
Estimated average weekly total impressions. It must be a value higher than 0. This value is calculated automatically by using the next four weeks worth of data to calculate how many impressions are delivered on a weekly (7 days) basis. This value is used by DSPs to plan their campaigns. Example: 1000 |
| Bearing |
Facing direction of the screen or face, in degrees. Select between N, NE, E, SE, S, SW, W, and NW. Example: NE |
| Buyer Facing Name |
A short and descriptive name of the screen or face (location, specialty, etc.). It must be unique. Example: Times Square Screen |
| Diagonal Size |
Diagonal size of the screen in the measurement unit defined in Diagonal Size Unit. It must be a value higher than 0. |
| Diagonal Size Unit |
Measurement unit for the diagonal size of the screen. Select between:
Example: in |
| Display Unit ID |
The ID of the corresponding display unit screen in our Content and Network Management solution. This information is optional. This parameter cannot be edited in the Broadsign Platform. Changes must be done in our Content and Network Management solution. |
| DMA Code |
Designated Market Area (Nielsen measurement). Applicable only to US networks. Example: 501 |
| Floor CPM (AUD) |
Screen CPM floor in Australian dollars. This is an information field where the publisher should add an average CPM for the screen. Actual pricing will be set at the deal ID level. Example: 10 |
| Floor CPM (CAD) |
Screen CPM floor in Canadian dollars. This is an information field where the publisher should add an average CPM for the screen. Actual pricing will be set at the deal ID level. Example: 10 |
| Floor CPM (EUR) |
Screen CPM floor in Euros. This is an information field where the publisher should add an average CPM for the screen. Actual pricing will be set at the deal ID level. Example: 10 |
| Floor CPM (GBP) |
Screen CPM floor in British pounds. This is an information field where the publisher should add an average CPM for the screen. Actual pricing will be set at the deal ID level. Example: 10 |
| Floor CPM (USD) |
Screen CPM floor in US dollars. This is an information field where the publisher should add an average CPM for the screen. Actual pricing will be set at the deal ID level. Example: 10 |
| hivestack_id | Screen Identifier in Hivestack. |
|
ID |
Unique identifier for your screen. This parameter cannot be edited in the Broadsign Platform. Changes must be done in our Content and Network Management solution. Example: 0a123b4c-56de-7f89-8043-26f93626bf03 |
|
Internal Screen Name |
Name of the screen autogenerated based on the Display unit name and Frame name. See Screen Naming. This parameter cannot be edited in the Broadsign Platform. Changes must be done in our Content and Network Management solution. |
| Max Ad Duration (ms) |
Maximum ad slot length in milliseconds. It must not be lower than the Min Ad Duration value. Example: 30000 |
| Min Ad Duration (ms) |
Minimum ad slot length in milliseconds. It must be a value higher than 0. Example: 10000 |
| Motion Allowed |
Whether or not motion type content is allowed to play on this screen. Click the check box to allow. |
| Open Exchange Enabled |
Whether this screen is transactable on our Programmatic Campaigns solution's Open Exchange. If enabled, floor prices are taken directly from the screen object, screens will be visible to integrated DSPs and transactable without a Deal ID. Click the check box to enable. |
| Reference ID |
Field available to the Publisher in which they can insert a reference ID for this screen. The field is limited to 255 characters. |
| Screen Image URLs |
URL to fetch an image of the screen. The URL must point to a valid Direct Hosted Image URL and not a link to the website containing the image. You can add multiple URLs by separating them with a semicolon (";"). Valid URL Examples:
Invalid URL Example:
|
| Screen Type |
Type of the screen used. The screen type is used to assist with Broadsign’s sustainability efforts. Accepted values are:
Example: 101 |
| Venue Type |
Venue type ID. See options in Venue Types. Example: 80701 |
| vistar_id | Screen Identifier in Vistar. |
Now that you have updated your screens inventory, you can do the following:
