Filler and cover poster are created via the same workflow but serve different functions and are called for on different reasons.
Work orders can be separated into two categories: posting and maintenance.
The Posting-Related Tasks Include:
Posting Tasks – Install posters on the required faces. These can be automatically or manually generated.
Take-Down Tasks – Go to the face to remove posters. These are created manually.
Reposts – Schedule a second posting task on the same face. These are created manually.
Static Campaigns administrators can create as many maintenance task types as they need using BMS.
| Posting | Repost Ad | Filler | Filler/Cover Poster | Take Down Ad | Copy Change | |
|---|---|---|---|---|---|---|
| Face booking | Face is booked | Face was booked previously | The face is unsold | The face is booked | The face is booked | The face is booked |
| What | Campaign posting | Same poster as the one installed previously | Media owner house ad, or charity poster, or even another old campaign | Blank, Media owner, charity, and so on | All posters | Campaign posting |
| Action | Install a poster on the face | Re-install the ad poster on the face | Install a poster on the face | Install a different poster on the face | Remove the current poster | Install a poster on the face |
| Reasons | Ordinary campaign posting | Damage, vandalization or theft | This avoids having an empty face | Emergencies such as covering misspellings or inappropriate design while waiting for another poster. These are typically temporary | Remove the old poster before installing the new one | Temporary poster replaced by campaign poster |
Similar Sounding Feature – Ride is a feature that is used when an installed poster can be left up on a face because it is booked in a following segment or a following campaign. Rides are not reposts. What they do is eliminate reposts and the work orders for them.
