Filler and cover poster are created via the same workflow but serve different functions and are called for on different reasons.
Work orders can be separated into two categories: posting and maintenance.
Posting-Related Tasks
The Posting-Related Tasks Include:
- Posting Tasks – Install posters on the required faces. These can be automatically or manually generated.
- Take-Down Tasks – Go to the face to remove posters. These are created manually.
- Reposts – Schedule a second posting task on the same face. These are created manually.
Maintenance Tasks
Static Operations administrators can create as many maintenance task types as they need using BMS.
Work, Cover and Filler Posters at a Glance
| Posting | Repost Ad | Filler | Filler/Cover Poster | Take Down Ad | Copy Change | |
|---|---|---|---|---|---|---|
| Face booking | Face is booked | Face was booked previously | The face is unsold | The face is booked | The face is booked | The face is booked |
| What | Campaign posting | Same poster as the one installed previously | Media owner house ad, or charity poster, or even another old campaign | Blank, Media owner, charity, and so on | All posters | Campaign posting |
| Action | Install a poster on the face | Re-install the ad poster on the face | Install a poster on the face | Install a different poster on the face | Remove the current poster | Install a poster on the face |
| Reasons | Ordinary campaign posting | Damage, vandalization or theft | This avoids having an empty face | Emergencies such as covering misspellings or inappropriate design while waiting for another poster. These are typically temporary | Remove the old poster before installing the new one | Temporary poster replaced by campaign poster |
Similar Sounding Feature – Ride is a feature that is used when an installed poster can be left up on a face because it is booked in a following line item or a following campaign. Rides are not reposts. What they do is eliminate reposts and the work orders for them.
