Introducing Booking Lines

Booking Lines

Booking Lines organize digital ads by duration, dayparts, categories, media bundle or other groups. Booking lines have no equivalent in static campaigns.

Separation Category

Separations prevent two spots of the selected category from running one after the other.

For example, if beverage is configured as a separation category in your Broadsign Ayuda system, and it was selected, Broadsign Ayuda would prevent two beverage spots from running adjacent to each other. The default separation categories are advertiser, brand, media bundle and custom.

What Must Happen After a Booking Line is Created?

The digital face must be booked. It is only then that the design can be scheduled.

Note: The Scheduling Groups feature is a more powerful, easier to visualize and use tool that replaces much of what used to be done by editing booking lines.

See Also: