Static copy is typically removed as a matter of course when the next campaign is posted. However, take downs can be scheduled. This can be helpful to do when scheduling around the availability of work crews or access to the site.
Unlike posting work orders, take down work orders are not created automatically. There are ways to create take downs.
- Take downs can apply to all uses of a design's use in a campaign, or for specific postings. Both of these can be accomplished inside a campaign's design tab.
- Finally, take downs can also be scheduled from operations.
To use take downs:
Static Campaigns
- Access Operations in the top-left menu, click the Charting tab, and then the Campaigns tile.
- Use the filters to search for the static campaign that requires a scheduled take down. Once it has been located, open the campaign record.
- Select the Segments tab in the left navigation bar.
- Click the
button for the posting that must have a take down scheduled. - Enter the take down date reminder in the Take Down By field.
- Click Save Changes.
This presents the filter search window.
This presents an edit window for the segment.
This is a purely informational field that does not schedule take downs. It is best used as a reminder and to communicate between team members such as media planners and operations managers.
Tip: Production and operation managers needing to determine what designs need to have take downs scheduled may find the Structure Exclusivity Conflicts report useful. This reports list faces that have or will have a brand conflicts. For example, if a site has two faces. Face 1 has a beverage ad to start running. Face 2 has a beverage add that has run on with not booking to replace it. The structure exclusivity conflict will help identify this site-level conflict.
